As a marketing professional and former journalist I’ve learned that the words I use really have a powerful effect in how people receive or chose not to receive what I have to say.  The challenge of getting kids to listen to us adults is more challenging then ever so to get the attention of my two older kids, Jonathan (10) and Elena (6), I’ve learned to almost never teach them something in the form of the universally dreaded “lessons” but rather in the shape of “tricks.”

(more…)